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BrandHub Optimizes Finance & Inventory with Business Central

3 MINUTE READ

Achieve Competitive Differentiation while Continuously Improving Efficiency and Cutting Operational Costs

AT A GLANCE

CLIENT : BrandHub, UAE

INDUSTRY : Wholesale & Distribution

BUSINESS CHALLENGES : Overly complicated systems which were difficult to use and did not align with business processes

OUR SOLUTION : A cutting-edge, powerful, business management system with robust functionality and reporting.

SERVICES DELIVERED : Business Central Consultation, Business Central Implementation, Data Migration, Customization, User Adoption, Ongoing Maintenance & Support

SUCCESSFUL OUTCOMES : Easy to use systems with automated processes, greater financial visibility, tighter control on inventory

Company Overview & Business Challenges

BrandHub is a young company led by a dynamic & motivated team with several years experience building international brands in the Middle East markets.

They help global innovative brands enter and thrive in the GCC through their extensive local reach across countries like UAE, KSA, Kuwait, Qatar, Bahrain & Oman.

As a constantly evolving industry with unique requirements, businesses in the Wholesale & Distribution industry need software that helps them stay competitive and grow their business to its full potential.

Streamlining operations, controlling costs and providing excellent customer service through efficient order fulfillment and after-sales service are key to business success.

BrandHub was interested in quickly implementing an easy-to-use ERP which delivered real-time visibility, streamlined inventory flow and enabled cost control.

Wholesale & distribution, by its very nature, is a highly competitive industry.
In order to survive & thrive in this pressured supply chain position, we need to control already tight margins by increasing efficiency and eliminating waste.
Add to that the complexity of cross-border trade which means dealing with multiple currencies, languages, market expectations, and regulatory requirements.
– Director, BrandHub

TheDynamicsPeople’s Solution

When BrandHub reached out to TheDynamicsPeople, their primary goal was to implement an ERP system as quickly as possible while meeting their business needs.

When TheDynamicsPeople concluded their proprietary functional requirements study, they were confidently able to propose Xcelerate – their proven Business Central Rapid Implementation program.

With Xcelerate, the ERP implementation would be done based off predefined fixed-scope & fixed-cost templates. This would not only help the BrandHub reduce implementation costs, but also be able to get up and running with Business Central in a matter of weeks.

It was very evident that TheDynamicsPeople had relevant experience in our industry from the manner in which they conducted their requirements study.
We were often pleasantly surprised with their knowledge of the finer nuances of our industry.
– Director, BrandHub

Quick Wins

TheDynamicsPeople helped BrandHub succeed with Dynamics 365 Business Central by integrating processes, streamlining information flows, and providing easy access to the information required for confident decision making and operational improvement.

  • Understand the volume of goods and materials, and where they are located
  • Accurate up-to-date information available to all staff, allowing them to make more profitable decisions
  • Improved reporting functionality allows BrandHub to predict trends and order appropriately
  • Fully integrated solution brings together information across all departments
  • Enhanced layout allows BrandHub to manage their warehousing system with ease, meaning they can choose the fastest route to pick stock and meet customer SLAs
  • Improved supply chain information provides reliable information on stock visibility, product performance, and product margins
  • Accurately gather information on the best performing suppliers in terms of delivering on time and price
  • Ability to anticipate buying trends and predict potential new opportunities, leading to an improved customer understanding
  • Functionality to track and time the entire order process, from stock allocation to delivery, in order to meet customer expectations
  • Gauge business intelligence by reporting on costs, resources, orders to measure and maximize productivity & profitability
The Business Central ERP implemented by TheDynamicsPeople has given us the operational efficiency and transparency to meet the business objectives while reducing costs.
This goal was brought to fruition due to TheDynamicsPeople’s collaborative & proactive approach to ERP implementation.
– Director, BrandHub

Moving Forward

While BrandHub is reaping the benefits of a successful Dynamics 365 Business Central implementation, they continue to work with TheDynamicsPeople to further enhance and support their ERP to meet growing business needs.

Our collaboration with TheDynamicsPeople has been a fruitful one.
They’ve not only helped us streamline our business processes, but also helped lay the technology foundation upon which we can continue building innovative solutions that propel the company forward.
We are very pleased with how well BrandHub & TheDynamicsPeople work together as a team – It’s truly a partnership”
– Director, BrandHub
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