STG Improves Operational Efficiency & Financial Control

From Frustrating Fragmented Legacy Systems to Unified Business Intelligence with Dynamics 365 Business Central + TheDynamicsPeople

Company Overview & Business Challenges

STG is one of UAE largest companies in the Oil & Gas sector with more than four decades in business.

As a long established business, STG was stuck with legacy, unsupported applications which were not integrated nor provided any business intelligence. The leadership & finance team placed a high importance on real-time financial & operational visibility, however, their existing systems did not have the capability to aggregate or process it.

They also struggled with their inability to gather and analyze real-time customer information, which resided in the brains of an aging workforce rather than in databases. This resulted in a lot of frustration when trying to develop a single-customer view across multiple employees in multiple locations.

Lastly, the company had recently implemented Microsoft 365 as part of their business modernization initiatives & needed a solution that could integrate natively with the Microsoft cloud.

We long struggled with a lack of visibility across critical business metrics such as demand fluctuations, which resulted in substantial financial losses.

TheDynamicsPeople have helped setup real-time dashboards that allow us to make informed business decisions.

This one feature alone has paid for the software & implementation many time over.

– Director, STG Group

TheDynamicsPeople’s Solution

STG reached out to TheDynamicsPeople based on another client’s recommendation. The team at TheDynamicsPeople kicked off our proven Functional Requirements Discovery process which was designed to help STG clearly articulate their current & future business ERP needs. This FRD was then used as the basis for developing an outcome-oriented Dynamics 365 Business Central implementation roadmap.

Microsoft Dynamics 365 Business Central was chosen for it’s flexibility, customizability and it’s native integration with powerful AI tools across Microsoft 365.

Once STG was satisfied with the roadmap, we commenced implementation in a phased-manner, replacing their old accounting system.

The entire process of moving to TheDynamicsPeople was very straightforward and professional.

They took their time to understand our business and offered actionable solutions.

– Director, STG Group

Quick Wins

Following the successful implementation of Dynamics 365 Business Central, the management at STG experienced an almost immediate ROI in terms of :

• Integrated solution
• Location consolidation
• Better process control
• Enhanced sales management

The benefits of having Microsoft 365 + Copilot integrated with Dynamics 365 Business Central are far-reaching.

Our internal team are now able to work faster and more accurately which ultimately results in happier employees and satisfied customers.

– Director, STG Group

Moving Forward

As STG reaps the benefits of a successful Business Central implementation, TheDynamicsPeople continues to support STG realize the full potential of Dynamics 365 through ongoing support, advice and custom development.

After struggling for months trying to find a Dynamics partner who could understand our vision, working with TheDynamicsPeople has been phenomenal.

Our business model & industry is unique, and the team at TheDynamicsPeople has been very proactive & patient in understanding our business needs and offer a seamless solution.

TheDynamicsPeople has been a great partner for us and we highly recommend them!

– Director, STG Group